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Manager, Brand Marketing & Insights

The Atlantic is looking for a manager to join its Brand Marketing & Insights team in New York. This team is dedicated to supporting our sales and marketing teams by using research, data, and a strong dose of creativity to tell our unique brand story in order to increase advertiser interest in and affiliation for The Atlantic.

 

Responsibilities:

  • Run and analyze syndicated research to extract the best stories for The Atlantic (proactively and in response to RFPs)
  • Create compelling sales collateral that promotes The Atlantic’s core benefits (presentations, sell sheets, etc.)
  • Aid the Sr. Director in executing large-scale custom research studies
  • Work closely with sales and other marketing teams to evangelize The Atlantic brand among the advertising community

You are:

  • Highly proficient in pulling and analyzing MRI, Comscore, and Omniture data
  • Familiar with custom research studies
  • Have strong written/verbal communication and organizational skills
  • A voracious fan and consumer of great journalism
  • A ‘teamwork makes the dreamwork’ mentality (and a sense of humor)

Your application will stand out if:

  • You have professional experience working in a media marketing/research role
  • Your experience demonstrates expertise in the syndicated research tools referenced above

 

Across Atlantic Media, generally, the firm looks for two “pillar gifts” in its candidates.  In all of us, these are more aspirational than actual, but they are central in our intentions.

1. Force of Intellect - Atlantic Media seeks a discipline and rigor of thought as manifested, often, in exceptional academic performance and, later, success in a professional environment.

2. Spirit of Generosity - Equally, Atlantic Media seeks what we term a spirit of generosity – a natural disposition towards service and selfless conduct.

 

Atlantic Media is an EOE of Minorities/Women/Vets/Disability

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